Many customers believe that you get what you pay for, and this perception affects the economics of e-book sales. Most authors expect to sell more books at lower prices and fewer books at higher prices, but it doesn’t always work out that way. Books priced under $2.99 aren’t eligible for Countdown Deals. Books enrolled in KDP Select can benefit from Countdown Deals.This would make sense, as Amazon would prefer to sell 100 books at $2.99 than 100 books at 99 cents. Amazon seems to have made recent changes to the sales rank algorithm to factor in list price.Similarly, you would have to sell 3 times as many e-books at $1.99 as you would at $2.99 just to break even.In this case, you would have to sell 6 times as many e-books at 99 cents as you would at $2.99 or you’re losing profits.A Kindle e-book priced at $2.99 which qualifies (public domain books, for example, do not) for the 70% royalty and has a small delivery fee earn royalties of up to $2.09.A 99-cent e-book earns a royalty of 34 cents and a $1.99 e-book earns a royalty of 69 cents. Kindle e-books priced 99 cents to $2.98 earn a 35% royalty.There is something important to note about low prices: Others use this strategically, hoping that readers will get hooked and check out the author’s other books. New authors often feel that they have a better chance to get discovered with a more enticing price. These are very popular price points, especially among indie authors. One reason is that there are tens of thousands of books selling for free, 99 cents, $1.99, and $2.99. The article also shows that many e-books sell at low prices. I’m just warning that e-book prices of $7.99 to $9.99 might not turn out to be as profitable as this article might suggest for newbie fiction authors. Technical nonfiction-especially, textbooks-tends to sell for higher prices.Think about it: Would you rather sell your book at $9.99 or $19.99 if either way the royalty will be $6.99? Therefore, the $9-$10 price range is selling many, many more e-books than other price ranges above and below this-it’s kind of like ten price ranges in the same slot. A Kindle e-book priced at $19.99 draws the same royalty of $6.99 because the royalty rate is 35%. Kindle offers a 70% royalty on books with a list price of $9.99, so the royalty on a $9.99 e-book can be as high as $6.99 (it will be somewhat lower due to the 15 cents per Mb delivery fee). Many e-books that would be priced between $10 and $20 are selling at $9.99 because the publisher actually makes a greater royalty with a $9.99 list price.Think about it: If a hardcover is selling dozens of copies per day at $35 or if a trade paperback is selling frequently at $25, then $9.99 is an enticing e-book price. Thousands of traditionally published e-books are priced at $9.99 and sell frequently because the authors are quite popular.However, the article doesn’t make a few points that may be particularly significant for indie authors: It’s short and makes some informative points for both US and UK pricing. it includes both traditionally and indie published e-books. The answer also varies from book to book.Ī recent article from TechCrunch points out that the $9-10 price range is the most profitable list price for e-books in the United States, evaluating sales data for all books-i.e.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |